SMO - Social Media Optimization



The term SMO (Social Media Optimization) was introduced in August 5, 2006. Translate this term can be as "optimized for social systems." The basic idea of ​​SMO is simple: change the site so that it more frequently cited, quoted in social networks, the matic blog posts, podcasts and forums.
Thus, the SMO, is the "optimization" of the site, but not for search engines, and to "live" social communities, blogs. 

It provides five key recommendations on the "social optimization" of the site:
Ø  Increasing linkabelnosti (linkability) site. Those. Online content should be such that would cause bloggers desire to put a link to it. For corporate sites, the content of which in the majority of cases, a static, process improvement linkabelnosti may be published interesting studies, feature articles.
Ø  Easily add an entry to the social bookmarks. By placing a few buttons to quickly add entries in the bookmark services, you simplify this task the user to get inbound links to your website and are contributing to the dissemination of content on the Internet.
Ø  Promotion of inbound links. Many bloggers periodically organize various competitions with some prizes. The purpose of such measures - propiarit your blog from other bloggers who attract the attention of the blogosphere. 

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